- Meta Verified, the verification service for WhatsApp Business accounts, is now accessible in India, providing businesses with enhanced credibility and security on the messaging platform.
Meta recently revealed that WhatsApp Business users in India, Brazil, Indonesia, and Colombia would soon be able to access the Meta Verified program. When the authentication feature for WhatsApp Business was first introduced in September of last year, it was only available to users of Facebook and Instagram.
Merchants who subscribe to the Meta Verified subscription service will receive the verified badge and impersonation protection if they share their business credentials with the company, just like with Instagram and Facebook. Additionally, certified companies are eligible to receive a special WhatsApp channel for advertising.
When a business subscribes to WhatsApp, they may access their account on various devices, create a unique webpage with their company information, and share it with suppliers and clients. Additionally, the business is developing a new feature that would enable API calls to WhatsApp Business subscribers.
It is not necessary to share or utilize a personal phone number because the feature functions as a customer service number. It appears that the corporation is also developing new technologies that will enable AI to reply to the most often asked queries by customers to business owners. Although Meta stated that they will charge businesses for the feature, they did not provide an exact price.
Additionally, the company is developing a customized messaging service for business owners that will allow them to send their customers birthday wishes, coupon vouchers, and information about new products. The $14 monthly subscription service for Meta Verified will soon be accessible in additional nations.
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